For NICU parents & the people who love them

Meaningful tools that help parents stay connected, empowered, and involved in the NICU.

NICU Journals. Stack of four NICU journals including 8 week English NICU book in paperback and hardcover, 4 week paperback English language NICU journal, and paperback Spanish language NICU journal (Diario de la UCIN). Shop best journals by clicking this

Our Best Seller

Our NICU Journey

The world's bestselling NICU journal, adorably illustrated in full color with space to track daily activities and weekly updates.

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NICU Milestone cards or photo cards to celebrate a preemie or NICU baby accomplishments like gaining weight or being off oxygen or mom's first time holding or baby's first outfit in the NICU. Shop for NICU photo cards by clicking this image.

celebrate special moments

NICU Milestone Photo Cards

This adorable deck of small cards contains 50 unique NICU-specific milestones that parents love to celebrate.

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NICU Care Packages with a NICU journal, NICU art, NICU Milestone Cards and NICU Keepsake box. Shop for NICU-nurse curated and designed care packages by clicking this image.

the perfect gifts

NICU Care Packages

Whether you're buying as a gift for a NICU family or for yourself, these bundles of NICU-appropriate gifts and accessories have everything a new NICU parent wants and needs.

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NICU Baby Calendars for first year. My First Year NICU Calendar baby calendar for 365 days of precious memories starting in the NICU to document baby's daily activities for the full first year with over 200 milestone stickers

A wonderful keepsake

My First Year

An adorable 13 month calendar with over 200 NICU and "regular" stickers to make it fun to watch baby grow in the NICU and at home.

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Decorate Baby's Room

NICU Art

Decorate your baby's NICU room with these adorable & inspiring art cards.

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